The Brief

Working in a multidisciplinary team, create an advert using any medium for a truly South African brand. The content of the creative communication cannot be more than 30% English, and has to make use of one or more of the other ten South African languages.

We chose the familiar and loved South African brand Baker’s Zoo Biscuits.


As a child, everyone had a particular way they remember eating the sweet biscuit.


No matter how you eat it, it’s our love for Zoo Biscuits that brings us together.


We created different names or terms for the different ways that people eat the
colourful treat.

Mockup03 1
Mockup 4
Mockup03 1
Mockup 4
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